Cookie Policy

1. What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They allow the site to recognise your browser, remember preferences, and understand how visitors use the site. Cookies do not contain personally identifiable information on their own and are widely used across websites to make them function properly and to provide analytics data to site operators.

2. Types of Cookies We Use

Essential Cookies — These are required for the website to function. They enable core features such as session management and security. You cannot opt out of essential cookies while continuing to use the site.

• Session management (ensures the site responds correctly during your visit)
• Security tokens (helps protect against cross-site request forgery)
• Cookie consent preference storage (remembers your choices)

Analytics Cookies — These help us understand how visitors use the site — which pages are visited most, where visitors come from, and how long they stay. We use this information to improve content and site structure. All data is aggregated and not linked to individual identities.

• Google Analytics (page views, session duration, traffic sources)

Marketing Cookies — These are used to serve relevant advertising and to track conversions from paid campaigns. They may be set by third-party advertising networks.

• Google Ads conversion tracking
• Meta (Facebook) Pixel

Preference Cookies — These remember your settings and personalise your experience, such as language preferences or display choices.

• User interface preferences (stored locally)

3. Third-Party Cookies

Some cookies are placed by third-party services that appear on our pages. These include:

• Google Analytics — for website usage analytics (Google Privacy Policy)
• Google Ads — for conversion tracking
• Meta Pixel — for advertising measurement
• Microsoft (Bing) — for ad performance measurement

We do not control third-party cookies. Please review the relevant third-party privacy policies for more information.

4. Cookie Duration

Cookies fall into two categories by duration:

• Session cookies — deleted automatically when you close your browser.
• Persistent cookies — remain on your device for a defined period. Analytics cookies typically persist for 12–26 months; advertising cookies vary by provider.